What Is the Ultimate Beverage Package on Norwegian Cruise Line

The Ultimate Beverage Package on Norwegian Cruise Line is the top-tier drink option, offering unlimited premium cocktails, spirits, wine, beer, and non-alcoholic beverages for one flat daily rate. Ideal for frequent drinkers, it includes drinks up to $15 each and features perks like 20% off bottles of wine and specialty coffees, making it a cost-effective and hassle-free choice for maximizing your cruise experience.

Key Takeaways

• Unlimited premium drinks: Enjoy top-shelf liquors, wines, and cocktails without extra charges.
• Daily refreshments included: Get bottled water, soda, and specialty coffee at no cost.
• High-value savings: Maximize savings if you drink 6+ alcoholic beverages daily.
• Gratuities included: No extra tips needed—package covers service charges.
• Flexible usage: Use at all bars, lounges, and restaurants onboard.
• Exclusions apply: Luxury bottles and minibar items cost extra.

What Is the Ultimate Beverage Package on Norwegian Cruise Line?

When planning a cruise, one of the most exciting—and sometimes overwhelming—decisions is choosing the right beverage package. Norwegian Cruise Line (NCL) offers a range of options, but the Ultimate Beverage Package consistently stands out as the most comprehensive and popular choice among cruisers. Whether you’re a wine enthusiast, a cocktail lover, or simply someone who enjoys a cold beer with dinner, this package promises unlimited access to a wide selection of premium drinks throughout your voyage. But what exactly does it include, how much does it cost, and is it truly worth the investment?

Understanding the details of the Ultimate Beverage Package can make or break your cruise experience. From its inclusions and limitations to strategic tips on maximizing value, this guide dives deep into everything you need to know. Whether you’re a first-time cruiser or a seasoned NCL traveler, knowing how to navigate this package ensures you’ll sip in style without overspending. In this comprehensive blog post, we’ll explore the ins and outs of the Ultimate Beverage Package, compare it with other NCL beverage options, examine real-world usage scenarios, and provide practical advice to help you get the most out of every dollar spent.

What Does the Ultimate Beverage Package Include?

The Ultimate Beverage Package is Norwegian Cruise Line’s top-tier drink plan, designed to provide guests with nearly unlimited access to a vast array of alcoholic and non-alcoholic beverages. It’s ideal for cruisers who want to enjoy premium drinks without worrying about individual pricing. But what exactly is covered under this package? Let’s break it down.

Alcoholic Beverages Covered

The core appeal of the Ultimate Beverage Package lies in its extensive selection of alcoholic drinks. This includes:

• Cocktails: Premium spirits such as Grey Goose vodka, Patron tequila, Johnnie Walker Black Label, and Bacardi Superior rum. You can order classic cocktails (e.g., Margaritas, Martinis, Old Fashioneds) or craft cocktails from specialty bars like the Whiskey Bar or Mojito Bar.
• Beer: Domestic and imported beers, including craft brews from brands like Blue Moon, Sierra Nevada, and Heineken. Some ships even feature onboard breweries with rotating taps.
• Wine by the Glass: A curated list of red, white, rosé, and sparkling wines. The package allows you to order any wine priced up to $15 per glass. For example, a glass of Kim Crawford Sauvignon Blanc or Josh Cellars Cabernet Sauvignon is included.
• Sparkling Wines & Champagne: Prosecco, Cava, and select Champagnes (e.g., Moët & Chandon Brut) are available at no extra cost, provided they fall within the $15 per glass limit.
• Liqueurs & Digestifs: Drinks like Baileys, Frangelico, and Grand Marnier are included when used in cocktails or ordered straight (if within price cap).

Non-Alcoholic Beverages Included

Contrary to what some might assume, the package isn’t just about alcohol. It also covers a wide range of non-alcoholic options, making it a great value for families or those who prefer mocktails:

• Soft Drinks: Coke, Diet Coke, Sprite, Fanta, and other sodas are unlimited.
• Premium Coffee & Tea: Lattes, cappuccinos, espressos, and specialty teas from onboard coffee bars (e.g., Starbucks on select ships) are included.
• Fresh Juices: Orange, apple, cranberry, and pineapple juice served at breakfast buffets or poolside bars.
• Smoothies & Shakes: Select non-alcoholic smoothies and milkshakes from pool bars or specialty cafes (availability varies by ship).
• Water: Bottled water (still or sparkling) is included, though premium brands like Evian or San Pellegrino may have a small upcharge.

Where You Can Use the Package

The Ultimate Beverage Package is accepted at nearly all bars and lounges across the ship, including:

• Main dining room bars
• Poolside bars
• Specialty restaurants (e.g., Cagney’s, Le Bistro)
• Entertainment lounges (e.g., The Cavern Club, Bliss Ultra Lounge)
• Onboard nightclubs and piano bars
• Room service (with some restrictions—see below)

Note: The package does not apply to minibar items, specialty wine tastings, or drinks purchased at the onboard duty-free shops. However, you can still enjoy complimentary drinks during included shore excursions or at select port bars if they’re part of an NCL-sponsored event.

How Much Does the Ultimate Beverage Package Cost?

One of the most critical factors in deciding whether to purchase the Ultimate Beverage Package is its price. The cost varies depending on the length of your cruise, the ship, and whether you book it in advance or onboard. However, understanding the pricing structure helps you plan your budget effectively.

Base Pricing and Daily Rates

As of 2024, the Ultimate Beverage Package is typically priced between $99 and $129 per person, per day. Here’s a general breakdown:

• 3- to 5-night cruises: $99–$109 per day
• 6- to 9-night cruises: $109–$119 per day
• 10+ night cruises: $119–$129 per day

For example, on a 7-night Caribbean cruise, you’d pay approximately $763–$833 per person for the entire voyage. This includes all taxes and gratuities (18% service charge is automatically added).

Booking Options: Pre-Cruise vs. Onboard

You can purchase the package in two ways:

• Pre-Cruise (via NCL website or travel agent): Often comes with a discount of 10–20% off the onboard price. This is the most cost-effective option and ensures availability before the ship departs.
• Onboard (at Guest Services or designated kiosks): Slightly more expensive and subject to availability. During peak seasons or on popular ships, the package may sell out days before departure.

Pro Tip: Always book pre-cruise! Not only do you save money, but you also avoid the risk of missing out. Plus, some sailings offer promotional pricing—like “Buy One, Get One 50% Off”—during special booking windows.

Additional Fees and Taxes

An 18% gratuity (service charge) is automatically added to the package price. This is standard across all NCL beverage packages and ensures that bartenders and servers are compensated fairly. The gratuity is calculated on the original price, not the discounted rate if booked early.

Example: If you buy the package for $109/day (pre-cruise) on a 7-night cruise, the total cost is $763 + ($763 × 0.18) = $899.34 per person.

Family and Group Considerations

If you’re traveling with children, note that the Ultimate Beverage Package is only available to guests aged 21 and over. However, NCL offers a Kids’ Soda Package (~$30–$40 for the cruise) for those under 21, which includes unlimited soft drinks and juices.

For couples or groups, consider the Shared Package Option: Two adults can share one Ultimate Beverage Package, but both must be present when ordering. This is ideal if one person drinks significantly more than the other.

How Does It Compare to Other NCL Beverage Packages?

Norwegian Cruise Line offers several beverage packages, each catering to different preferences and budgets. Understanding how the Ultimate Beverage Package stacks up against alternatives helps you make an informed decision.

Ultimate Beverage Package vs. Premium Beverage Package

The Premium Beverage Package (~$79–$99/day) is a step down in both price and inclusions. Key differences include:

• Lower price cap: Only drinks priced up to $10 per glass are included (vs. $15 for Ultimate).
• Fewer premium brands: Limited selection of high-end spirits (e.g., no Grey Goose, no Moët).
• No specialty cocktails: Some craft cocktails at bars like the Mojito Bar require an upcharge.
• Reduced wine options: Only wines under $10 per glass are free.

When to choose Premium? If you primarily drink beer, wine, and standard cocktails, this package may suffice. But for serious drinkers or those who enjoy luxury brands, the Ultimate is the better value.

Ultimate vs. Soda & More Package

The Soda & More Package (~$40–$60 for the cruise) includes:

• Unlimited soft drinks
• Bottled water
• Specialty coffee and tea
• Fresh juices

It’s a budget-friendly option for non-drinkers or families. However, it doesn’t cover any alcoholic beverages, so it’s not a substitute for the Ultimate package.

Ultimate vs. Specialty Dining & Beverage Bundles

NCL sometimes offers combo packages that bundle the Ultimate Beverage Package with specialty dining credits (e.g., $200–$300 in dining credits). These are excellent for cruisers who want to splurge on both food and drinks. For example, on a 7-night cruise, you might pay $1,200 for the bundle instead of $900 for the beverage package alone—but you’ll save on dining at restaurants like Ocean Blue or Teppanyaki.

Value Comparison Table

Package	Price (7-Night Cruise)	Alcohol Included?	Wine Limit	Premium Spirits?	Best For
Ultimate Beverage	$763–$833	Yes	Up to $15/glass	Yes (Grey Goose, Patron, etc.)	Heavy drinkers, cocktail lovers
Premium Beverage	$553–$693	Yes	Up to $10/glass	Limited	Moderate drinkers, budget-conscious
Soda & More	$40–$60	No	N/A	N/A	Non-drinkers, families
Combo Package	$1,000–$1,300	Yes	Up to $15/glass	Yes	Foodies, luxury seekers

Is the Ultimate Beverage Package Worth It? A Breakdown

Deciding whether the Ultimate Beverage Package is worth the cost depends on your drinking habits, cruise length, and personal preferences. Let’s analyze the value proposition with real-world examples and strategic insights.

Break-Even Analysis

To determine if the package saves you money, calculate your average daily drink consumption. Here’s a sample scenario for a 7-night cruise:

• Cocktails: 2 per day × $12 each = $24/day
• Wine: 1 glass per day × $14 = $14/day
• Beer: 2 bottles per day × $8 = $16/day
• Non-alcoholic: 2 sodas + 1 coffee = $5/day
• Total per day: $59/day
• Total for 7 nights: $413

Even at $763, the package costs more than your actual consumption. However, the value increases if you:

• Drink more than 3–4 alcoholic drinks per day
• Order premium cocktails or high-end wine
• Enjoy specialty coffees, juices, or bottled water

Tip: If you drink 5+ premium cocktails daily, the package pays for itself by Day 4.

Hidden Perks and Value Boosters

The Ultimate Beverage Package offers more than just drinks. Consider these added benefits:

• No stress about bills: No need to track drink costs or tip individually (gratuities are included).
• Access to exclusive bars: Use the package at premium lounges like The Humidor or The District Brew House.
• Room service convenience: Order a bottle of wine or cocktails to your stateroom (delivery fee may apply).
• Group savings: If you’re with friends, sharing a round of drinks is easier when the cost is covered.

When It’s Not Worth It

The package may not make sense if:

• You’re a light drinker (e.g., 1–2 drinks per day).
• You prefer non-alcoholic beverages and can use the Soda & More package instead.
• You plan to spend most days in port (where local drinks are cheaper).
• You’re on a short cruise (3–4 nights) and won’t reach the break-even point.

Alternative: Pay-as-you-go with a drink card or use onboard credit for occasional splurges.

Tips to Maximize the Ultimate Beverage Package

Getting the most out of your Ultimate Beverage Package requires strategy. Here are expert tips to enhance your experience and ensure you’re not leaving value on the table.

Order Smart: Know the Price Caps

Remember: The package covers drinks up to $15 per glass. Use this to your advantage by:

• Ordering the most expensive cocktails available (e.g., a $14.99 espresso martini).
• Choosing higher-end wines (e.g., a $15 glass of Cakebread Cellars Chardonnay).
• Asking bartenders for “package-friendly” recommendations—they’ll often steer you toward premium options.

Pro Tip: If a drink exceeds $15, you’ll pay the difference. Always check the menu or ask the bartender before ordering.

Visit Specialty Bars

Don’t limit yourself to pool bars. Use the package at:

• The District Brew House: Craft beers and signature brews.
• The Whiskey Bar: Premium Scotch and bourbon cocktails.
• The Humidor: Cigars and cognac pairings.
• Ocean Blue: Wine pairings with your meal (no upcharge for included wines).

Take Advantage of Happy Hour and Promotions

NCL often runs “Buy One, Get One Free” or “Half-Price Cocktails” during happy hours (typically 4–6 PM). With the Ultimate Beverage Package, you can enjoy two premium cocktails for the price of one—effectively doubling your value.

Use It for Room Service and Late-Night Drinks

Room service delivery fees range from $3–$7, but the drinks themselves are covered. Order a bottle of wine with dessert or a nightcap after the show. Just remember to tip the delivery attendant.

Coordinate with Friends and Family

If traveling with others who have the package, plan “drink crawls” or themed nights (e.g., “Margarita Monday”). This maximizes social enjoyment while staying within the package terms.

Final Verdict: Is the Ultimate Beverage Package Right for You?

The Ultimate Beverage Package on Norwegian Cruise Line is more than just a drink plan—it’s a lifestyle upgrade for cruisers who value convenience, variety, and premium experiences. With unlimited access to top-shelf cocktails, fine wines, craft beers, and non-alcoholic favorites, it eliminates the stress of tracking expenses and allows you to indulge freely.

After analyzing its inclusions, pricing, and real-world value, here’s the bottom line: The package is worth it if you’re a moderate to heavy drinker, enjoy luxury brands, or want to simplify your cruise budget. For light drinkers or those focused on port adventures, a pay-as-you-go approach or a lower-tier package may be more economical.

Ultimately, the decision hinges on your personal preferences and cruise style. Whether you’re sipping a mojito by the pool, toasting with champagne at sunset, or enjoying a nightcap in a cozy lounge, the Ultimate Beverage Package ensures you do it in style—without reaching for your wallet. With smart planning and strategic usage, this package can transform your NCL cruise into a truly unforgettable experience. So raise a glass, relax, and let the good times (and great drinks) roll!

Frequently Asked Questions

What is the Ultimate Beverage Package on Norwegian Cruise Line?

The Ultimate Beverage Package (UBP) on Norwegian Cruise Line is a premium drink add-on that offers unlimited access to a wide variety of beverages, including cocktails, spirits, wines by the glass, beer, soda, and specialty coffees. It’s designed to enhance your cruise experience by eliminating per-drink costs for qualifying beverages up to $15 each.

How much does the Ultimate Beverage Package cost?

The price of the Ultimate Beverage Package varies based on cruise length and itinerary but typically ranges from $99 to $129 per person, per day. Prices may increase closer to departure, so booking early often secures the best rate for this popular Norwegian Cruise Line beverage package.

Does the Ultimate Beverage Package include premium drinks?

Yes, the package covers most drinks priced at $15 or less, including premium cocktails, imported beers, and select wines by the glass. Exclusions apply to bottles of wine, Champagne, and specialty drinks exceeding the $15 limit, which are charged at menu price.

Can I use the Ultimate Beverage Package in all venues onboard?

Yes, the Ultimate Beverage Package is valid at all bars, lounges, and restaurants fleet-wide, including specialty dining venues. However, it doesn’t apply to mini-bar purchases, room service, or certain private events like wine tastings.

Is the Ultimate Beverage Package worth it?

It’s worth it if you regularly enjoy multiple alcoholic or premium non-alcoholic drinks daily. For example, if you typically spend over $99/day on drinks, the package pays for itself—especially when factoring in cocktails and specialty coffees.

Can I share my Ultimate Beverage Package with others?

No, the package is non-transferable and only valid for the named purchaser. Norwegian Cruise Line requires the package to be purchased for all guests in the same stateroom (if one person buys it), ensuring fair usage and compliance with their policy.