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Carnival Cruise Line offers the best overall drink package with its affordable, inclusive options and wide variety of beverages, making it ideal for budget-conscious cruisers who still want premium perks. With flexible pricing and fewer restrictions compared to competitors like Royal Caribbean or Norwegian, Carnival’s Cheers! program stands out for value and convenience on most itineraries.
Key Takeaways
- Compare prices first: Check per-day costs to find the best value for your budget.
- Unlimited options win: Royal Caribbean offers the most inclusive premium drink package.
- Check inclusions carefully: Some packages exclude top-shelf liquor or specialty coffees.
- Look for free perks: Celebrity Cruises includes gratuities and discounts on bottles.
- Duration matters: Longer cruises may offer better daily rates for packages.
- Book early: Pre-purchase drink packages online for lower prices and added convenience.
📑 Table of Contents
- The Quest for the Best Cruise Drink Package
- Understanding Cruise Drink Packages: What to Look For
- Top 5 Cruise Lines with the Best Drink Packages
- Hidden Gems: Lesser-Known Lines with Exceptional Drink Packages
- How to Maximize Your Drink Package: Smart Strategies
- Comparative Data: Drink Package Breakdown
- Conclusion: Choosing the Best Drink Package for You
The Quest for the Best Cruise Drink Package
When planning a cruise vacation, the allure of sun-kissed decks, exotic ports, and endless relaxation often comes hand-in-hand with one critical decision: which cruise line offers the best drink package? For many travelers, the right beverage plan can elevate the experience from enjoyable to unforgettable—or, if poorly chosen, become a source of frustration and unexpected costs. With cruise lines increasingly offering tiered drink packages ranging from basic soda and coffee to premium cocktails, craft beers, and top-shelf liquors, the options can feel overwhelming. Whether you’re a cocktail connoisseur, a wine enthusiast, or someone who just wants to sip a cold drink by the pool without worrying about the bill, understanding the nuances of each cruise line’s offerings is essential.
But what makes a drink package truly “the best”? It’s not just about the price or the number of drinks included—it’s about value, flexibility, quality, and how well the package aligns with your drinking preferences and vacation style. Some lines boast unlimited premium cocktails, while others offer generous allowances with lower daily rates. Others include perks like free specialty dining or discounts on premium brands. In this comprehensive guide, we’ll dive deep into the top cruise lines’ drink packages, compare their features, highlight hidden benefits, and help you determine which one delivers the best value for your vacation. Whether you’re cruising the Caribbean, exploring Alaska, or island-hopping in the Mediterranean, this guide will ensure your glass is always full—without breaking the bank.
Understanding Cruise Drink Packages: What to Look For
Before comparing specific cruise lines, it’s crucial to understand the key factors that define a high-quality drink package. Not all packages are created equal, and what works for one traveler might be overkill—or insufficient—for another. Here are the core elements to evaluate when choosing the best cruise line drink package for your needs.
1. Price and Value for Money
The most obvious factor is cost. Drink packages are typically sold per person, per day, and prices range from $30 to $150+ depending on the line and package tier. However, value isn’t just about the sticker price—it’s about how much you actually drink and the quality of the beverages included. For example, a $60/day package that includes premium cocktails, wine by the glass, and top-shelf spirits offers better value than a $50 package that only includes house wine and well drinks. Always calculate your typical daily consumption and compare it against the package’s per-drink cost.
Pro Tip: Some lines offer early-bird discounts or bundle packages (e.g., drink + Wi-Fi + dining) that can save you 10–20% if booked before your cruise.
2. Beverage Inclusions and Limitations
Every drink package comes with a list of what’s included—and what’s not. Key inclusions to look for:
- Alcohol: Well drinks, call brands (e.g., Absolut, Bacardi), premium cocktails, craft beers, and top-shelf spirits (e.g., Grey Goose, Patron).
- Wine: By the glass (house, premium, or reserve), and sometimes by the bottle (with discounts).
- Non-alcoholic: Soda, bottled water, specialty coffee, smoothies, and energy drinks.
- Exclusions: Bottled wine, champagne, rare spirits, mini-bar items, and drinks over a certain price (e.g., $15+ per drink).
For instance, Royal Caribbean’s Deluxe Beverage Package includes most cocktails up to $13, but drinks above that are charged at a 40% discount. Carnival’s Bottomless Bubbles is a soda-only package, ideal for families with kids.
3. Daily Allowance vs. Unlimited
Most packages are unlimited within set parameters, but some lines use a “drink allowance” system. Norwegian Cruise Line’s Premium Plus Beverage Package gives you $500 in drink credits (for a 7-day cruise), which you can use on any drink. If you exceed it, you pay full price. This works well for moderate drinkers but can be risky if you’re a heavy drinker or enjoy expensive wines. Unlimited packages, while pricier, offer peace of mind.
4. Flexibility and Usage
Can you use the package at bars, restaurants, room service, or even off the ship? Most lines allow package use on board, but some restrict usage to certain areas (e.g., not at specialty restaurants). Also, check if the package is transferable—some lines let you share drinks with your cabin mate, while others require individual purchases.
5. Additional Perks and Discounts
Top-tier packages often include extras like:
- Discounts on premium bottles (e.g., 25% off wine bottles).
- Free specialty dining nights.
- Complimentary coffee or bottled water in your cabin.
- Priority access to bars or mixology classes.
For example, Princess Cruises’ Premium Beverage Package includes a free bottle of wine and discounts on shore excursion drinks.
Top 5 Cruise Lines with the Best Drink Packages
Now that we know what to look for, let’s compare the top contenders. Based on value, flexibility, and customer satisfaction, these five cruise lines consistently rank among the best for drink packages.
1. Royal Caribbean: The Deluxe Beverage Package
Royal Caribbean’s Deluxe Beverage Package is a fan favorite for its broad inclusivity and high daily value. Priced at $89–$119 per person, per day (depending on itinerary), it includes:
- Unlimited cocktails, wine by the glass, and beer (up to $13 per drink).
- Premium spirits, craft cocktails, and imported beers.
- Specialty coffee, bottled water, and non-alcoholic drinks.
- 40% discount on drinks priced over $13.
Why it stands out: The $13 threshold covers 90% of drinks on board. For example, a $12.99 mojito is included, while a $16.50 premium cocktail gets a 40% discount (you pay $9.90). This system balances inclusivity with cost control. Plus, the package works at all bars, restaurants, and even during private island visits (e.g., CocoCay).
Tip: Royal Caribbean often runs promotions like “Buy One, Get One 50% Off” for the first two packages—ideal for couples.
2. Norwegian Cruise Line: Premium Plus Beverage Package
NCL’s Premium Plus package (~$109/day) is a hybrid model: unlimited drinks up to $15, plus a 20% discount on bottles of wine and champagne. Key features:
- Includes top-shelf spirits (e.g., Johnnie Walker Black, Hennessy VS).
- Wine by the glass (up to $15), with 20% off bottles.
- Unlimited soda, bottled water, and specialty coffee.
Why it stands out: The $15 cap is generous—most cocktails on NCL are under $14. The wine discount is a game-changer for oenophiles. However, the package is not unlimited; it uses a drink allowance system (e.g., $500 for a 7-day cruise). If you exceed it, you pay full price. This works well for moderate drinkers but can be risky if you’re a heavy consumer.
Tip: NCL’s “Free at Sea” promotion often includes the Premium Plus package for free—watch for these deals!
3. Carnival Cruise Line: Cheers! Beverage Program
Carnival’s Cheers! package (~$59.95/day) is one of the most affordable premium options. It includes:
- Unlimited cocktails, beer, and wine by the glass (up to $20 per drink).
- Top-shelf spirits, craft cocktails, and premium wines.
- Unlimited soda, bottled water, and specialty coffee.
Why it stands out: The $20 cap is the highest among major lines—covering nearly all drinks. Carnival’s house wines are surprisingly good, and their mixologists create fun, tropical cocktails. The package also includes a 25% discount on bottles of wine and champagne. However, it’s not available on all ships (e.g., not on Carnival Celebration or Mardi Gras).
Tip: Carnival’s “Early Saver” rates often bundle Cheers! at a discount—check the “Vacation Protection” add-on for flexibility.
4. Princess Cruises: Premium Beverage Package
Princess’s Premium Beverage Package (~$85/day) focuses on wine and premium spirits. Highlights:
- Unlimited cocktails, wine by the glass, and beer (up to $12 per drink).
- Top-shelf spirits and imported beers.
- Free bottle of wine (red or white) and 25% off additional bottles.
- Unlimited specialty coffee and bottled water.
Why it stands out: The free bottle of wine is a rare perk—perfect for celebrating. Princess’s wine list is curated by sommeliers, with options like Silver Oak Cabernet. The package also includes discounts on shore excursion drinks, a unique benefit.
Tip: Princess offers a “Captain’s Circle” loyalty discount—past cruisers save up to 20%.
5. Celebrity Cruises: Classic Beverage Package
Celebrity’s Classic Beverage Package (~$75/day) is ideal for sophisticated drinkers. It includes:
- Unlimited cocktails, wine by the glass, and beer (up to $15 per drink).
- Premium spirits, craft cocktails, and international beers.
- Unlimited specialty coffee, smoothies, and bottled water.
- 20% discount on bottles of wine and champagne.
Why it stands out: Celebrity’s focus on quality over quantity shines. Their cocktails are crafted by award-winning mixologists, and the wine list features boutique labels. The $15 cap covers most drinks, and the 20% wine discount is generous.
Tip: Celebrity’s “Always Included” pricing often bundles the Classic package with Wi-Fi and gratuities—no hidden fees.
Hidden Gems: Lesser-Known Lines with Exceptional Drink Packages
While the “big five” dominate the conversation, several smaller lines offer outstanding value and unique perks. Here are three hidden gems worth considering.
1. Virgin Voyages: The Bar Tab
Virgin’s “Bar Tab” (~$60/day) is a pay-as-you-go system with a twist: you get a $300 credit (for a 7-day cruise) that covers all drinks, including premium cocktails and wine by the glass. If you exceed it, you pay the difference. But here’s the kicker: you can roll over unused credits to future cruises.
Why it’s special: No daily limit, no exclusions (except bottled wine), and the rollover feature is unheard of. Virgin’s bars also feature creative, Instagram-worthy cocktails like the “Smoky Margarita.”
2. Holland America: Signature Beverage Package
Holland America’s package (~$65/day) is tailored for wine lovers and classic cocktail fans. It includes:
- Unlimited cocktails, wine by the glass, and beer (up to $12 per drink).
- Free bottle of wine (choice of 12 labels).
- 25% discount on bottles and champagne.
Why it’s special: The free wine bottle is a standout, and HAL’s wine list features Old World classics. The package also includes discounts on specialty coffee and bottled water.
3. Oceania Cruises: House Select Beverage Package
Oceania’s package (included with most fares) is a luxury perk. It includes:
- Unlimited cocktails, premium wine by the glass, and top-shelf spirits.
- Free bottles of wine (red, white, or sparkling) with dinner.
- Specialty coffee, smoothies, and bottled water.
Why it’s special: Oceania’s focus on culinary excellence extends to drinks. Their sommeliers curate pairings, and the included wine bottles are often high-end (e.g., Châteauneuf-du-Pape). Best of all: no daily price tag—it’s bundled with your fare.
How to Maximize Your Drink Package: Smart Strategies
Even the best drink package can be wasted with poor planning. Use these strategies to get the most value from your purchase.
1. Calculate Your Break-Even Point
Determine how many drinks per day you need to consume to justify the package. For example:
- Royal Caribbean: At $89/day, you need 7–8 drinks (e.g., 3 cocktails, 2 glasses of wine, 3 beers).
- Carnival: At $59.95/day, you need 5–6 drinks.
If you’re a light drinker, a package may not pay off. But if you enjoy multiple cocktails, wine with dinner, and coffee all day, it’s a no-brainer.
2. Leverage Discounts and Promotions
- Early booking: Lines like Royal Caribbean and NCL offer 10–20% off drink packages if booked 60–90 days pre-cruise.
- Group deals: Book multiple packages together for bulk discounts (e.g., “Buy 3, Get 1 Free”).
- Loyalty perks: Past cruisers often get free or discounted packages.
3. Use the Package Off the Ship
Many lines allow package use on private islands (e.g., Royal Caribbean’s CocoCay, Carnival’s Half Moon Cay). A $12 cocktail on the beach is included—take advantage!
4. Share (When Possible)
Some lines let you share drinks with your cabin mate. For example, Princess Cruises allows one drink per card per order, but you can order two at once. Always check the fine print.
Comparative Data: Drink Package Breakdown
| Cruise Line | Package Name | Daily Price | Drink Cap | Wine Discount | Key Inclusions |
|---|---|---|---|---|---|
| Royal Caribbean | Deluxe Beverage | $89–$119 | $13 | 40% over $13 | Top-shelf spirits, craft cocktails, specialty coffee |
| Norwegian | Premium Plus | $109 | $15 | 20% off bottles | Premium spirits, imported beers, unlimited soda |
| Carnival | Cheers! | $59.95 | $20 | 25% off bottles | Top-shelf cocktails, premium wine, specialty coffee |
| Princess | Premium Beverage | $85 | $12 | 25% off bottles + free bottle | Free wine bottle, sommelier-curated wines |
| Celebrity | Classic Beverage | $75 | $15 | 20% off bottles | International beers, boutique wines, smoothies |
| Virgin Voyages | Bar Tab | $60 | None (credit-based) | None | All drinks, rollover credits |
Conclusion: Choosing the Best Drink Package for You
So, what cruise line has the best drink package? The answer depends on your preferences, budget, and drinking habits. If you want maximum flexibility and inclusivity, Royal Caribbean’s Deluxe Beverage Package is hard to beat. For affordable premium drinks, Carnival’s Cheers! delivers exceptional value. Wine lovers will adore Princess Cruises’ free bottle perk, while cocktail enthusiasts will appreciate Celebrity’s craft mixology.
Don’t overlook the hidden gems: Virgin Voyages’ rollover credits and Oceania’s included luxury package offer unique advantages. And remember, the best package isn’t always the cheapest—it’s the one that aligns with your vacation style. Whether you’re sipping a margarita in the Caribbean or a glass of Champagne in Alaska, the right drink package can make every moment feel like a celebration. Cheers to finding your perfect pour!
Frequently Asked Questions
Which cruise line has the best drink package for cocktails and premium drinks?
Celebrity Cruises and Royal Caribbean often stand out for their premium drink packages, offering top-shelf liquors, craft cocktails, and extensive wine lists. Their packages typically include drinks up to $15–$18, making them ideal for cocktail lovers.
What cruise line has the best drink package for budget-conscious travelers?
Norwegian Cruise Line (NCL) offers the “Premium Plus Beverage Package,” which includes unlimited drinks up to $15 and is often priced competitively. Carnival Cruise Line’s “Cheers!” program is another affordable option with a flat daily rate.
Are there cruise lines with all-inclusive drink packages?
Yes, luxury lines like Regent Seven Seas, Silversea, and Seabourn include premium drinks in their base fares. These packages cover everything from champagne to specialty coffees, offering true all-inclusive value.
What cruise line has the best drink package for beer and wine enthusiasts?
Princess Cruises’ “Premier Beverage Package” includes an extensive selection of craft beers and global wines by the glass. Holland America also excels with curated wine pairings and regional beer options.
Do any cruise lines let you share drink packages?
Disney Cruise Line allows adults on the same reservation to share their “Soda, Beer, and Wine” package at no extra cost. Most other lines require individual purchases, but Royal Caribbean offers group discounts on select packages.
What cruise line has the best drink package for non-alcoholic options?
Virgin Voyages’ “Bar Tab” includes unlimited non-alcoholic drinks like cold brew coffee, kombucha, and premium mocktails. MSC Cruises’ “Easy Drink Package” also features a wide range of zero-proof beverages at a low cost.